
According to the National Association of Realtors the average agent in the U.S. will sell just shy of 3 homes this year.. Would it be a surprise to know how many homes the average agent in Iron County sells each year?
Are you under the impression that most agents do the same things to get a home sold? If so, that is a very common misconception... so, what do agents do differently?
If an agent sells well in execs of a 100 homes a year... while others are selling 4 to 5 a year... I think it's safe to say... there is a BIG difference in what agents do/provide.
Are you familiar with the concept of a pro-active agent vs passive agent...?
Passive agents are the ones you need to avoid, although it's far more likely that, if you don't do your research, that's the type you're most likely to end up with.
A passive agent will simply list your home on the multiple listing service (MLS) and pretty much sit back and wait for other agents to sell it...
While the law of averages means homes will get sold occasionally without effort, hence the figure of less than a handful a year, sellers who are unfortunate enough to have engaged a passive agent will soon notice how other similar homes in the area are finding buyers, while theirs remains on the market with little or no interest.
It therefore follows that, before you hire an agent for the vital job of selling your home, you establish that he/she is an active agent.
Active agents will carry out a vigorous program of promoting the home on their website and via social networks and talk to a wide range of prospective buyers by cold canvassing each and every day. They'll also be proactively liaising with other top local agents to make sure they are aware of new listings even before they come onto the market.
This is the philosophy we work to here, so if you're thinking of selling and/or buying contact me today and I'll tell you more about the crucial operating differences between active and passive agents.

